Tuesday 26 April 2011

Volkswagen Beetle: harder in the shell

Only yesterday I was having this conversation with Nathan about what car you can reasonably own without it being ridiculed in one way or another.

If you drive an SLK, Boxster or any other little two-seater you're accused of being a hairdresser; any Saab is an old man's car, and you don't even want to know what you are if you drive a BMW or a Ford.

Which leaves you without a lot of options really, other than an Audi.

My most recent favourite car, the Fiat 500 Abarth has escaped too much flak, although it is a Fiat, which still holds a reputation for being a piece of crap for anyone over a certain age such as my dad.

Then there's is the Beetle, which didn't even need anyone to tell you that it was a girl's car, because it was blatantly obvious. What right-minded bloke is going to drive around with a flower sprouting out of the dashboard?

After a decade or so of the most recent Beetle incarnation, it looks like Volkswagen have woken up to the marketing limitations and are at last doing something about it.

They have come up with this, which looks like the bastard child of a 911 and a Beetle.

And I'm sure no one's going to have many bad things to say about that.




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