The success of Louis Vuitton has always baffled me. This is a brand that increased its prices by 15 per cent in the middle of a recession, and never holds a sale. But still it retains a devoted and blinkered fan base.Not that I'm averse to the odd LV trinket - I own a particularly dandy silk scarf in a rather fetching navy and silver stripe, with a discreet logo tucked into the corner - it's just that I find some of its products a little bit too ostentatious, mainly the Monogram series.
One area in which you can almost get away with LV's monogram goods is with its custom made luggage. Overlooking the fact that this pattern allows any thieving luggage handler to spot your bags at 50 paces, LV's custom-made luggage is heaped in enough history to outweigh any criticism on the style front, the French company having handbuilt pieces for explorers and adventurers since 1854.
I would happily hang my clothes in an up-ended battered old trunk if I could but lay my hands on one at a reasonable price.
This Casino Trunk, however, stomps all over any respectability surrounding LV luggage. This brand has unwittingly (perhaps) created a pastiche of itself.
Vulgar, flash, pointless, and it will ultimately make you poor. Could one item ever say as much about Louis Vuitton today?
Via Highsnobiety
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