Wednesday, 20 January 2010

Tokihito Yoshida x Barbour SS 2010 TO KI TO Beacon line

There was a time when a Barbour jacket without wax on it would have been considered unfinished. It would have ended up on the reject pile of the factory.

Now it seems that wax is fast becoming an optional extra since the label shed the mud and stink of the country and started to wake up to the possibilities of urban streetwear.

This has a shed load to do with the newly opened lines of communication with Japan, in particular Tokihito Yoshida, who has given Barbour the sort of direction it was never going to get from a farmer at the edge of a field.

All of a sudden Barbour has become a UK label to be reckoned with. It is regaining its rightful position as quality outerwear.

Before the agricultural types among you bombard me with cowpat scented comments, I'm sure they still do waxed jackets. It's just that they do other stuff now too.

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